L’Oréal’s current core nail polish line, Colour Riche Nail Colour, first came into being back in 2007, when the company totally revamped its nail polish (do you remember how the old bottles used to look?) and went 3-free, as well. The line was called Pro Manicure Nail Polish, even though the bottle only said “L’Oréal Paris Nail Polish”.
Since then, the polish has gone through a few renamings, repackagings, and probably reformulations, but the general look remains similar: a rectangular bottle with a squashed-square cap that’s been a L’Oréal signature for quite some time. The lipsticks still have this squashed square shape, and I actually recall that some of their old foundations had this cap-shape, too. I’ve never really liked it, but I suppose any signature is better than none at all.
I actually own more from the original Pro Manicure line than I do from the newer lines: somehow I fell off purchasing L’Oréal at the drugstore. There’s barely a L’Oréal product I use anymore—even my old reliable True Match liquid foundation has been surpassed by Revlon’s Nearly Naked.
In any case, I still quite like the old Pro Manicure line, and here’s a pretty standard red from the original 45-shade launch: Apple of My Eye, a slightly jelly-finish red that’s the perfect, clean, neutral shade of Snow White apple red.
The formula is slightly sheer with a jellyish tendency, but it is pretty much opaque with two coats. Application in excellent: really smooth. The brush is a bit wide, flat, and squared-off. I think this was L’Oréal’s response to OPI’s Pro-Wide brush (which I personally dislike since it’s too big), but it’s a bit narrower, a touch shorter, and sparser by comparison.
The polish dries to a pretty, glossy shine. I remember it wearing reasonably well, too, with a good base and top coat. My only real quibble is that if you close the cap more tightly, it often doesn’t line up properly with the bottle (two square shapes, sigh!).
Pro Manicure Nail Polish was 0.39 US fl oz / 11.7 mL. The polish was free of toluene, formaldehyde, and dibutyl phthalate (DBP). It was made in the USA.
L’Oréal was founded in 1909 and is the largest cosmetics company in the world. It is based in Clichy (a suburb of Paris), France. Its first product was a hair dye called Auréale, which presumably led to the development of the company’s present name. The company currently owns a number of brands, including Biotherm, The Body Shop, Clarisonic, Decléor, Essie, Garnier, Kérastase, Kiehl’s, La Roche-Posay, Lancôme, Maybelline, NYX, Redken, Shu Uemura, Urban Decay, Vichy, and YSL Beauté.