butter LONDON + Pantone Color of the Year 2018: Ultra Violet

New Release: Butter London + Pantone — Color of the Year 2018 Ultra Violet

Collection: butter LONDON 2017 Winter, Pantone Color of the Year 2018: Ultra Violet

Pantone have announced 2018’s Color of the Year, and it’s a vibrant purple, Ultra Violet:

A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates originality, ingenuity, and visionary thinking that points us toward the future.

Once again, butter LONDON have partnered with Pantone to release an Ultra Violet-inspired makeup collection which includes, of course, six new shades of purple Nail Lacquer.

The Nail Lacquers come in 6 mL “fashion-sizes” and are $10 each:


Ultra Violet
violet crème

Purple Reign
metallic purple

Mauvelous
mauve crème

Misty Lilac
soft lilac grey shimmer

Iced Lavender
metallic cool lavender

Hydrangea
lavender crème

The collection also includes new Liquid Lipsticks in Ultra Violet, Canyon Rose, and Wild Orchid ($18 each); Plush Rush Lip Glosses in Ultra Violet, Mystic, and Electric ($20 each); Glazen Lustrous Liner in Ultra Violet ($19); Glazen Eye Gloss in Ultra Violet ($24); and a kit including a cosmetic bag and all five face and nail products in the shade Ultra Violet ($36).

Everything is available now at butter London, except the Eye Gloss and the Kit, which will come in January 2018.

Happy shopping!

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